Create your Business Marketing Plan

Create your Business Marketing Plan

A marketing plan is a vital component of any successful business. It helps to identify target markets, set goals, and outline strategies to achieve those goals. Here are some key steps to consider when creating a business marketing plan:

  1. Define your target market: Who are your ideal customers? What are their needs, challenges, and pain points? Understanding your target market will help you create more effective marketing messages and campaigns.
  2. Set SMART goals: Specific, Measurable, Achievable, Relevant, and Time-bound goals will help keep your marketing efforts focused and on track. Examples of SMART goals could be to increase website traffic by 25% in the next six months or to generate 50 new leads per month through social media.
  3. Develop a positioning statement: A positioning statement describes how you want your brand to be perceived by your target market. It should be clear, concise, and differentiate you from your competitors.
  4. Choose your marketing channels: Which marketing channels will be most effective for reaching your target market? Consider channels such as social media, email marketing, content marketing, SEO, and PPC advertising.
  5. Create a budget: Determine how much money you can allocate to marketing and allocate it to the various channels you have chosen.
  6. Develop your content strategy: Develop a content strategy that aligns with your goals, target market, and marketing channels. This could include blog posts, social media content, videos, infographics, and more.
  7. Measure and adjust: Set up tracking and analytics to monitor your marketing efforts and adjust your strategy accordingly. Regularly review your results and make changes as needed to ensure you are meeting your goals.

Remember, a marketing plan is not a one-time event. It should be regularly reviewed and adjusted as needed to ensure your business stays on track and continues to grow.

Advertise your Business with The Greenwood Beat – WFPG: Business Spotlight

Business Spotlight is a great way to advertise your small business on The Greenwood Beat – WFPG website and social media accounts and networking platforms. WFPG recently announced their partnership with Mom Owned Businesses (MOB). MOB is Delaware based marketing and networking organization with a combined total of millions of members throughout the US on various platforms. A very high percentage of those members are active, engaged and working to connect and promote while building.  The station has also partnered with Tulsa Oklahoma Black Owned Business Network (TBOBN) to offer cross-promotion/advertising.

$525

Business Spotlight includes: One written interview, post of written interview and two graphics to The Greenwood Beat – WFPG website and social media networks. and one Press Release written and sent to up to three (3)  news media outlets in your area.

WFPG will also promote Business Spotlight businesses in the following Facebook networks:

  • The Greenwood Beat – WFPG
  • MOB
  • Tulsa Oklahoma Black Owned Business  Network 
  • Refocused & Informed Radio Talk Show
  • Flippin’ the Script

For $10 each, additional networks can be added:

  • Oklahoma Black Business Network

For $25 an additional blog post and Facebook post will be made and created:

  • 918 Lady Business Blogger

For more information or to get started complete the short form below.

Please enable JavaScript in your browser to complete this form.
Name

Conscious Lee on Flippin’ the Script with Francetta L. Mays

Conscious Lee on Flippin’ the Script with Francetta L. Mays

What a GREAT show! If you are black, LISTEN! If you are white, LISTEN! If you are human, LISTEN!!! Catch the replay. Watch below.

Conscious Lee is a Educational Consultant, Workshop Facilitator and Social Media Influencer

George “Conscious” Lee is a dynamic orator, innovator, educator, and influential content creator.  His work sits at the intersection of media, socio-political issues, and popular culture. Lee is “purposefully provocative” as a tool to elevate and educate around pertinent topics of his generation through social media content, speaking engagement, lectures and online courses.  Lee believes: You cannot change what you don’t know needs to be changed. His work aids people in uncovering what needs to be changed and equips them with the tools on how to change. The starting point is “consciousness.” His style provokes dialogue and conflict meant to inspire transformation. Lee has developed a brand of educational entertainment that translates an understanding of oppression, consciousness, intersectionality, and gender identity to both the TikTok generation and baby Boomers alike.. 

Read More

Connect with Conscious Lee on Facebook.

Website: TheConsciousLee

Email: info@theconsciouslee.com

Flippin’ the Script

Francetta L. Mays host of Flippin’ the Script on The Greenwood Beat – WFPG. The show broadcasts every Tuesday, July 18, 2023, at 3:00 PM CST.

Advertise with us!

Former Tulsa Branch NAACP Presidents Met with Current President

Former Tulsa Branch NAACP Presidents Met with Current President

Pictured left to right: Jack Henderson, Eddie Evans, Francetta L. Mays and Joe Williams

They say a picture is worth a thousand words. With three former presidents, current president and radio personality, there were definitely more than 1000 words spoken. Former  presidents of the NAACP Tulsa Branch met with current president Francetta L. Mays last week to discuss their support for her vision and mission for Tulsa and Oklahoma.  Jack Henderson, Joe Williams, and Eddie Evans have all formerly served as president. Angela K. Chambers, Chief Executive Officer of The Greenwood Beat – WFPG served briefly as 1st Vice President in the beginning of 2023 also met with the group.
Each listened and share their experience and knowledge about the workings of the NAACP and expressed their desire to support Francetta’s efforts in growing the membership and making an impact for the good of the community.
Before wrapping up, the group made a commitment to come together for round table discussions each month in addition to regular meetings.
You guessed it, the round table discussion will be information shared with the community on The Greenwood Beat – WFPG. The show will be called “Oklahoma President’s Club.”  More details will be released soon. Stay connected to The Greenwood Beat – WFPG for updates

Advertise your Business with The Greenwood Beat – WFPG: Business Spotlight

Advertise your Business with The Greenwood Beat – WFPG: Business Spotlight

 

Every small business should promote their business beyond their circle of family and friends. The Greenwood Beat – WFPG is a small business friendly platform created to advertise and promote small business while pooling advertising dollars and resources for a collective advertising impact. One of the Founder/Owners of The Greenwood Beat – WFPG, Angela K. Chambers recently stated, “As as small business owner, you can have (And should have) a nice website but if people have not heard about your business, they may never find you. That’s why it is so important to collectively advertise with a large platform such as WFPG.”

Angela also stated, “The Greenwood Beat – WFPG” was created so that small businesses’ would be promoted as we advertise on larger platforms and a various platforms. We’re not just advertising on social media and radio, but we will also advertise on television, billboards, vehicles and print.”

When speaking at entrepreneur events or when coaching business clients, Angela says, “A fisherman doesn’t throw its fishing line at its feet. The fisherman throws the line out as far as they can in attempt of catching more or for a better choice of fish. It’s the same in business, don’t just expect your family and friends to grow your business. Businesses must advertise beyond word of mouth or their small circle.”

Business Spotlight

Interview with Carole Johnson

Carole Johnson is a Realtor in Tulsa, Oklahoma. Real estate purchases are too large of an investment to risk doing alone. It is highly recommended to use a realtor in your real estate transactions. Carole is an expert with a proven track record of assisting both buyers and sellers of real estate. If you are in the market, contact Carol!  The Greenwood Beat – WFPG was able to find out more about the services she offers. Check out our interview below.

TGB: How long have you been in the real estate industry?

Carole Johnson: I’ve been in the real estate industry over nine years. 

TGB: What inspires you?

Carole Johnson: It’s very exciting and rewarding to help someone find a home. I am able to help buyers and sellers through the process by sharing my knowledge and experience eliminating pitfalls and headaches..

TGB: What services do you offer? 

Carole Johnson: I provide assistance with buyers/sellers/ anyone looking for investment properties. I can refer clients to lenders for home loans and finding the right home for my clients.

TGB: How can new customers connect with you to schedule an appointment?

Carole Johnson: I can be contacted in the office via telephone 1(888)-220-0988 or email cjohnson@movewithplatinum.com. I can also be reached on my cell phone (405) 694-9186. Clients can also reach me on social media @Carole Johnson.

 

Advertise your Business with The Greenwood Beat – WFPG: Business Spotlight

Business Spotlight is a great way to advertise your small business on The Greenwood Beat – WFPG website and social media accounts and networking platforms. WFPG recently announced their partnership with Mom Owned Businesses (MOB). MOB is Delaware based marketing and networking organization with a combined total of millions of members throughout the US on various platforms. A very high percentage of those members are active, engaged and working to connect and promote while building.  The station has also partnered with Tulsa Oklahoma Black Owned Business Network (TBOBN) to offer cross-promotion/advertising.

 

$525

Business Spotlight includes: One written interview, post of written interview and two graphics to The Greenwood Beat – WFPG website and social media networks. and one Press Release written and sent to up to three (3)  news media outlets in your area.

WFPG will also promote Business Spotlight businesses in the following Facebook networks:

  • The Greenwood Beat – WFPG
  • MOB
  • Tulsa Oklahoma Black Owned Business  Network 
  • Refocused & Informed Radio Talk Show
  • Flippin’ the Script

For $10 each, additional networks can be added:

  • Oklahoma Black Business Network

For $25 an additional blog post and Facebook post will be made and created:

  • 918 Lady Business Blogger

For more information or to get started complete the short form below.

Please enable JavaScript in your browser to complete this form.
Name

MORE ADVERTISING OFFERS

Radio Advertising

 

 

 

 

 

Two of Tulsa’s Black, Women-Owned Businesses Have Partnered

Two of Tulsa’s Black, Women-Owned Businesses Have Partnered

Two of Tulsa’s black, women-owned businesses have partnered together for Saturday Morning Clean Up Jams” with Angela K. Chambers on The Greenwood Beat – WFPG
Every Saturday morning, 8:00 AM CST Angela K. Chambers of The Greenwood Beat – WFPG and Mahogany Fowler, Owner of One at a Time Cleaning Service are live on air playing jams and sharing great cleaning tips.
Angela wakes us up playing old-school R&B and Rap jams from the 60’s, 70’s and 80’s and brings Mahogany in halfway through the broadcast to share cleaning tips for those who are “cleanliness challenged” or those looking for new ideas.
Saturday Morning Clean Up Jams kicked off Saturday, July 1, 2023 with Angela dedicating her first show to her old-school, longtime friends including one older sister from McAlester, Oklahoma.

One at a Time Cleaning Service Sponsor of Saturday Morning Clean Up Jams

One at a Time Cleaning Service Sponsor of Saturday Morning Clean Up Jams

The “Saturday Morning Clean Up Jams” with host Angela K. Chambers is sponsored in part by “One at a Time Cleaning Service.” Owner, Mahogany, of One at a Time Cleaning Service joins the show on Saturday mornings giving out FREE tips to the listeners of the show!

Imagine walking into your clean kitchen…
It looks clean.
It feels clean.
It smells clean.
Ahhh…(happy sigh)
Take back your weekend with One at a Time Cleaning Service!

Get a free estimate at www.oneatatimecleaning.com.

TUNE in EVERY Saturday, 8:00 AM CST for the “Saturday Morning Clean Up Jams” and learn some free and maybe new cleaning tips to make your cleaning tasks easier.

 

 

Clean Up Jam Session with Angela K. Chambers

Clean Up Jam Session with Angela K. Chambers

 

The Saturday Morning Clean Up Jam Session with Angela K. Chambers KICKED OFF today at 8:00 AM CST on The Greenwood Beat – WFPG. Motivated by childhood memories of Saturday cleaning days, Angela created the show. The first show was dedicated to some of her MacTown (McAlester, Oklahoma) friends including one of her big sisters, Wilma Phifer Bennett. Angela shared how she used to “Be a thorn in my sister’s side and would be hanging out with her sister’s friends. Now it’s ‘cool’ to have them as friends.” SHOUT OUT to Phil Bryson, Wilma Phifer Bennett, Kevin Rushing, LaTrese Colbert, Angie Kirk, Bill Patterson, Ervan Rushing, Terri Watkins, Eric Clayton, Kim Boxley Austin, Angela Curtis Prince, Kerry Smith, and Eric Black.

Angela shared off air, “They are like family for me; big brothers and sisters! Together, we collectively do a lot of good deeds for hometown people, encourage and uplift one another and of course we have fun. Some one is always cracking a joke or to see the camaraderie in the texts back and forth, they are amazing! I love them all! I know they love me too. It felt good to dedicate my first session to them!”

TUNE in EVERY Saturday, 8:00 am cst for “Saturday Morning Clean Up Jam Session” with host Angela K. Chambers on The Greenwood Beat – WFPG!

Follow The Greenwood Beat – WFPG on Facebook.

 

Refocused & Informed Radio Talk Show with Special Guest: MarshLynne T. Bolden

Refocused & Informed Radio Talk Show with Special Guest: MarshLynne T. Bolden

MarshLynne T. Bolden

Tune in this Thursday, 2-3 pm cst for the Refocused & Informed Radio Talk Show with Angela K. Chambers and Francetta L. Mays. Special Guest, MarshLynne T. Bolden will talk about JUSTICE. She’s a new voice for Tulsa. We’re talking about politics, systems, and our community. LISTEN from your favorite device or just press play on our website.

Watch live on the Refocused & Informed Radio Talk Show on Facebook.

It’s first black, female-owned radio station in Oklahoma, The Greenwood Beat – WFPG. 

Connect and Support!

Show us some LOVE! CashApp $TheGreenwoodBeat we will SHOUT OUT! We need the community support. All communities!

Are you ready to ADVERTISE? Come on let’s GROW together! Contact us for advertising rates: sales@thegreenwoodbeat.com

Do you have a show idea or would like to be a guest on one of our shows?

Contact us!

programming@thegreenwoodbeat.com.

 

 

 

Let’s support the first black female-owned radio station in Oklahoma!

Let’s support the first black female-owned radio station in Oklahoma! The Greenwood Beat – WFPG

 

WFPG launched June 8, 2023 in the Historic Greenwood District AKA The Original Black Wall Street located in Tulsa, Oklahoma.

All eyes are on Greenwood after Americans are learning and sharing the story of the 1921 Race Massacre that happened in Tulsa on Greenwood, which destroyed 35 square miles of black owned businesses and homes.

Dr. Angela K. Chambers started The Greenwood Beat – WFPG with friend, business partner and prayer warrior partner Dr. Francetta L. Mays. Together they have created an amazing platform to aid in bridging the community, families, organizations and agencies for a better Tulsa for all.

The station has programming for 24/7, 365 days per year consisting of music, radio shows, inspiration, education, history and sports.

Both ladies host the Refocused and Informed Radio Talk Show, which is the anchor show. Angela serves as the Chief Executive Officer and recently surprised Francetta, Chief Operations Officer and listeners with the news of the show’s syndication.

 

Read More

0%